Reasons Why Your Website Is Slow


According to research, nearly half of web users expect a website to load within two seconds and they are likely to leave a site if it takes more than three seconds to load.

78% of online shoppers who experience these issues may never go to the site to buy again, and 44% would tell their friends about the poor experience. 

Slow loading of web pages is caused by many factors, some of which are discussed below.

Connection Speed

The type of internet connection directly affects the speed at which any website loads.

The fasted connection type is the fiber optic connection. Cable connections are not nearly as fast as fiber optics.


Your hosting company and the server it chooses to place your website on can greatly affect the speed at which your website loads for visitors.

If there aren’t enough resources on the server, it will slow things down for everyone.

File Types and Sizes

The larger your file sizes are, the longer it will take to load in the browser. It is important to take time to optimize your files as much as possible.

You can minify your code and optimize image formats and sizes to keep your files as lean as possible. 

Well-coded plugins keep the files they load to a minimum, but ultimately it depends on the plugin developer.


The browser you’re using can affect the speed at which websites load.

Older browsers may struggle to load certain assets and code because they’re not compatible.

Always use the most up-to-date version of your favorite browser.